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Brand price match

Brand Price Match

Our prices on branded grocery products are now identical to Tesco's. 

(Excluding promotions)


Dear Customer,


I am pleased to tell you that our prices on branded grocery products are now identical to Tesco’s, excluding promotions.

As you would expect from Waitrose, there are no gimmicks, no coupons to redeem against a later shop, and no need to check your receipt online. We simply match the prices on the shelf, so you benefit immediately when you pay.

We will also continue to give you more than 1000 products on offer and, when you shop online, free delivery is available, minimum spend applies.

And all this comes with the same high quality food and service you expect from our Partners whose ownership of our business means we will always put you first.

Thank you once again for continuing to shop at Waitrose.

Yours sincerely,



Mark Price
Managing Director, Waitrose Ltd

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Terms and conditions

Selected stores. Subject to availability. Excludes Little Waitrose stores, concessions and Channel Islands. Standard retail prices matched on identical products. Excludes temporary promotions, multi-buys, own-label lines, Tesco Metro and Tesco Express. Tesco prices checked on-line at twice per week.

For further information on the price comparison please contact Customer Services and Support at Waitrose, Bracknell, Berkshire RG12 8YA.

View full terms & conditions here >

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Last Brand price match took place on 27/07/16