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Waitrose Community Matters

By placing a token in the Community Matters box at your local branch you’re helping your community. Since its launch in 2008, the scheme has donated £14 million to local charities chosen by you.

At the end of your shop in branch, you’ll receive a token to place in a box of the good cause you’d most like to support. The more tokens a cause gets, the bigger the donation they receive. Each month every Waitrose branch donates £1,000 (£500 in Convenience shops) between 3 local good causes that you choose.


Online, also shares a donation of £25,000 between 3 national causes. After checkout, you will be asked to vote for one of the national causes we are supporting. Each cause will receive a share according to the number of votes - just as we do in our branches.

Find out more about the good causes we support>

Our short video explains how you have the power to make a difference, and the easiest way to get involved.

Find out more about our partner volunteering>


National causes we are currently supporting on






British Nutrition Foundation




SignHealth provides specialised staff (such as Frank, Senior Advocate, pictured above) who can communicate with deaf people in their own language – British Sign Language

Deafness affects over 11 million people in the UK. It is a hidden disability and deaf people are isolated from society.  SignHealth is dedicated to enhancing the wellbeing and improving the health of deaf children, young people and adults.

We provide safeguarding provision for children and young people; specialist domestic abuse support and psychological therapy. In addition we deliver 24 hour supported housing, outreach and advocacy services. Crucially, these services are all provided in a deaf person’s own language and one they can understand – British Sign Language. One of our projects aims to prevent deaf children and young people from experiencing domestic abuse. Domestic abuse is any kind of violence or ill-treatment from family members.  Deaf children can be more vulnerable to abuse and neglect, and they are much more likely than hearing children to develop social, emotional or behavioural problems. This is because deaf children, on average, leave school with a low reading age and miss out on the key messages about abuse given through mainstream media and by word-of-mouth. They cannot access information in the same way as their hearing peers, so deaf children and young people are largely unaware of support networks, or even what constitutes abuse. Deaf people such as Mark, who at age 14 attended a workshop about cyber bullying. He then realised he was being abused online and was able to seek help. Our aim is to help young people change or avoid abusive behaviour and stay safe.This project gives young people the knowledge, skills and confidence to develop healthy relationships. With your help SignHealth can achieve their vision of a world where there are no barriers to good health allowing deaf people to live happier, healthier lives.


Meningitis Research Foundation

The stunning Ladybird spider at risk of extinction set to benefit from the Back from the Brink project © Stephen Dalton

Buglife are working hard to save the small things that our planet depends on. Pollination is worth over half a billion pounds a year to ourfarm produce and yet our bees are in crisis, over 97%, an area the size of Wales, of flower-rich grasslands have been lost in since 1940. Buglife is working to reverse this decline through projects such as the Urban Buzz creating eight Buzzing Cities in England and Wales for our declining pollinators. Transforming mown and unused areas of land, we are creating 100 sites in each city equating to more than 200 hectares of rich and vibrant habitat, over 33 Wembley Stadiums. Our B-Lines programme is mapping the country to provide the connectivity our wildlife needs to survive and thrive, scientifically plotting where new meadow creation is needed and then working with partners on the ground to fill the routes with vibrant meadows.

We are also a lead partner in a ground breaking cross sector species conservation project, Back from the Brink, that aims to put over 100 of the UK’s most endangered species on the road back to recovery, working hand in hand with seven other conservation organisations. Buglife are leading on several species such as the Narrow headed ant and Ladybird spider as well as a countrywide deadwood project which will focus on the insects, fungi, plants and bats that depend on dead and decaying trees for their survival. Buglife are also working hard to save freshwater habitats and currently leading on the restoration of several lowland bogs which when functioning properly provide important carbon sinks as well as invaluable homes to many of our rarest animals. Buglife have a presence and work all over the UK with many opportunities for volunteers to get involved in our vital conservation work.

The British Nutrition Foundation

Mother-of-two Sarah with her two children

Our school food and nutrition education programme, called Food – a fact of life, provides free resources for schools to help them teach children about food, farming, cooking and healthy eating. Each year, thousands of resources are downloaded and used in schools, enabling more children to experience better food education. Our materials support the curriculum and have been designed to support children throughout their school career. To further support, we provide training to teachers giving them up-to-date information about healthy eating and the curriculum. We organise workshops, conferences and webinars. This support is available for trainee and practicing teachers.

In addition, since 2013, we have run a Healthy Eating Week for schools. Over the years, thousands of schools, representing millions of children, have been involved learning about health and wellbeing. This year we already have over 7,900 schools registered. Feedback is positive and teachers tell us that it really helps to raise the profile and importance of health throughout the school. During the week, more children learn about where their food comes from, health and cooking.

We know that children’s health and wellbeing is important, and our engagement encourages schools to promote healthy, active lifestyles. Being an evidence-based charity we want to help teachers make a difference, especially when 1 in 3 children aged 11 years is overweight or obese. While the government launched an Obesity Plan in 2016, it did not mention on the importance of food and nutrition (and cooking) education.

This is why Waitrose have allowed us to be involved in their Community Matters initiative. We hope that by telling you about what we do, you can help us make a difference to the health and wellbeing of children – now and in the future. Our aim is to engage with even more schools, children and parents in 2017 and beyond. Let’s do this together. 

Community Matters results

To see the results and amounts that we have donated to previous charities click here

Contact us

If you are a UK-registered national charity and would like to be considered for our Community Matters Online initiative then please post your applications on headed paper for consideration to:

Waitrose Community Matters Team
Waitrose Limited
Doncastle Road
RG12 8YA

Please give a brief outline of the work your charity does along with details of any current projects that you are seeking funding for. This should be no more than one side of A4. The Community Matters Team will then only contact you if your application is successful or if they require further details.