Community cricket

In partnership with the ECB, we will be supporting over 1000 cricket clubs to host special open days so that anyone can pad-up, grab a bat or ball and play the innings of their life. In the 2013 Ashes summer, 310 clubs held events, welcoming thousands of people from their local communities into their pavilions. 

This summer, the ECB Club Open Days scheme supported by Waitrose will once again see local clubs opening their doors to the community to have fun, get involved and enjoy a day of cricket. With a £100 of products being provided by Waitrose to each event, now is your chance to join in on all the festivities taking place at cricket clubs up and down the country, including masterclass training sessions, coaching for children, barbecues, fund-raising activities and lots more.

The scheme is designed to get more people enjoying cricket, playing the game and volunteering to help out at their local clubs. 

But that’s not all...

Five clubs will be selected to host a Showcase Club Open Day that will see players running special masterclasses where you can watch, learn and play in the Waitrose Batting cage with some of the biggest names in English cricket. 

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As well as providing food and volunteers for these events, Waitrose will donate £100 to the England Cricket Board’s Charitable Trust for every 4 or 6 scored in an international England match this summer. 

The Waitrose Small Grants Scheme will see the money distributed to cricket clubs in the UK for improvements and refurbishments to facilities. 

In a bid to encourage grass roots cricket, we are supporting the Team Of The Year Award in the Asian Cricket Awards. The award aims to recognise the many Asian clubs playing in independent leagues across Britain, with the aim of nurturing and developing young talent and providing social benefit to their communities.