Every drop made in Lynchburg, Tennessee. Mellowed for smoothness drop by drop through sugar maple charcoal. Matured for character in our own handcrafted barrels. Tasted for flavour by masters until deemed ready. Awarded for quality and distinction 7 gold medals since 1904. Tennessee sour mash whiskey. Here at the Jack Daniel distillery, we're proud to honor the independence&integrity of the man who established our distillery at the cave spring hollow. True to Mr. Jack's whiskey-making tradition, we still mellow our whiskey drop by drop and stand by Jack's charge. ""Every day we make it, we'll make it the best we can.""