The Original. Caribbean Rum blended with natural spices. The Original""SAILOR JERRY"". KNOWN THE WORLD OVER FOR SOLID, BRIGHT, NEAT TATTOOING. ""MY WORK SPEAKS FOR ITSELF"". The father of old-school tattooing, Norman""Sailor Jerry""Collins was an innovator and a true independent spirit whose work is still revered today. A master craftsman, his artistry and integrity remain timeless as does the rum that bears his signature. Our family company makes this rum the authentic way - spiced&smooth. Mix it with something, or just pour, or just pour it over ice and let""our work speak for itself."".