Proudly supporting Fairtrade

Waitrose is proud to support the work of the Fairtrade Foundation; promoting sustainable development in communities around the world.

We sell a range of own-label and branded Fairtrade products in our stores, all of which have been purchased under Fairtrade terms and promote decent working conditions through positive trading relationships.

What are Fairtrade terms?

For most Fairtrade goods a minimum price is set to cover the cost of sustainable production. This stable income allows farmers to plan for their future. 

There is also the Fairtrade premium which is an additional sum of money paid to workers and farmers to be spent on improving social, economic and environmental conditions in the best way possible.

Learn about how Waitrose supports Fairtrade, the products themselves, and the impact that Fairtrade provides to communities all over the world

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Leading the way

In 2007 we became the first supermarket in the UK to sell Fairtrade bananas exclusively. This was a natural move for us to make, building on the long-term relationships we have with our banana producers and as a result of the move, the number of ethically sourced bananas in the UK increased by 10%.


Delicious Fairtrade inspired recipes