The Vegetarian Butcher What The Cluck160g

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What the Cluck high protein soy-based chicken-style chunks
100% vegan.It's that old riddle that's sparked many quarrels throughout the ages: was it the chicken or the egg that came first? Break through the chicken and egg dilemma, and get a delicious meal without ruffling any feathers. We have been able to recreate the same cluckin' great flavour, without the use of chicken or eggs! Some say that the vegan chicken-style chunks from The Vegetarian Butcher taste more like chicken than chicken itself. Our What the Cluck chunks are 100% plant-based and are our flagship product. The next big thing in plant-based gastronomy. Master chefs have a hard time distinguishing it from the real thing. Tasty in a curry, stir fry, salad, and as a basis for your favourite 'chicken' dish. Just like workhorses were replaced by tractors a hundred years ago, animals will be replaced by sustainable new techniques that produce meat from legumes and grains. All of our ?meat' lessens the impact on the environment of traditional animal agriculture and meat. Go the extra mile with our products by swapping out animal based meat and be much more efficient in the use of land, soy, and fossil fuels. We've created the best and most delicious way to convince meat lovers that meat no longer has to come from animals. So no need to chicken out - let the taste do the talking! Our founder, Jaap Korteweg, a 9th generation Dutch farmer, became a vegetarian after the outbreak of swine flu in the Netherlands in 1998 when he was asked to store the carcasses of millions of dead pigs in his cold storage. He thought about becoming an organic farmer, but couldn't bring himself to slaughter his own animals after they became part of the family over the years. However, he kept craving the taste and texture of meat. So together with producers of vegetable protein, scientists and innovative chefs, his main goal became to develop and produce plant-based meat that is as good as if not better than the original. Now he is bringing them to the UK, in chilled and frozen options! We've created a wide range of plant based proteins, all of which are vegetarian, and more than 70% are vegan with our ambition being to become 100% vegan! In the meantime, we believe that we can have a greater impact sooner if we use today's technology to make meat-free delicious as we develop the technology of the future to become fully vegan. Enjoy as part of a healthy lifestyle and balanced diet.

    Per 100g



    Per Portion/per 80g:



    6% RI


    3.50 g

    5% RI


    0.40 g

    2% RI


    0.40 g

    <1% RI


    1.50 g

    25% RI

    RI = % of your daily reference intake

    SOY Structure (88%) (Water, SOY Protein), Spice Extract, Sunflower Oil, Natural Flavourings

    . *% of Reference intake of an average adult (8400 kJ / 2000 kcal), ** 1 portion = 80g (each pack contains 2 portions)

    Typical valuesPer 100g
    Of which Saturates0.5g
    Of which Sugars0.5g

    Preparation and Usage

    Cooking Instructions From pan (for wraps, sandwiches, and salads): Put a frying pan on medium heat and add 2-3 tbsp of oil. Pan fry the chunks on one side until golden brown. Then, flip over until warmed through. In sauce or curry: Add chunks straight into sauce & simmer for 2-3 minutes until piping hot throughout. Enjoy while warm. These are guidelines only as appliances may vary. Product must be cooked until piping hot throughout.

    Allergy advice

    • May Contain Milk
    • May Contain Eggs
    • May Contain Nuts
    • May Contain Peanuts
    • May contain Milk, Egg, Gluten, Peanuts and Nuts<br>Prepared to a vegan recipe, however not suitable for Milk and/or Egg allergy sufferers
    • May Contain Cereals Containing Gluten


    • Suitable for Vegans

    Shallow fry

    Fry the (thawed) No Chicken Chunks on both sides in hot oil for 3-5 minutes on medium heat until crispy.When the No Chicken Chunks are used in a sauce, then first brown then and add them as the last ingredients into the sauce. Use the browned No Chicken Chunks as versatile as the original; with chips in a stew or salad!


    Please note that while we take every care to make sure the product information displayed on our website is correct, product recipes are regularly changed. This may affect nutrition and allergen information therefore you should always check product labels and not rely solely on the information presented here.

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