If you would like to supply Waitrose, you need to meet the standards of the Small Producers' Charter.
As a guide, however, here are some simple points to consider:
There are some key points that any potential supplier needs to be aware of supplying safe and legal food.
There are many ways to become a Waitrose supplier but the preferred route is through the regional food groups. We do find new suppliers through other routes but the benefit to the supplier is that by contacting their local regional food group in the first instance, they can offer help and guidance in the selection process.
Working in partnership with regional food groups enables us to benefit from their extensive knowledge of local suppliers, ensuring that we source products which our customers regard as local and regional. The groups understand what Waitrose are looking for in terms of provenance, quality, taste, packaging and food safety standards, ensuring that potential suppliers meet our criteria.
The regional food groups provide a valuable support service to those suppliers looking to work with a supermarket, especially if it is for the first time. For further information on other trade development opportunities, available through the regional food groups programmes, please use the links below.
Regional food group contacts
Find your nearest regional food group
East Midlands Fine Foods
0115 875 8884
Taste South East
Taste of Anglia
Highlands and Islands Enterprise
Wales The True Taste
Heart of England Fine Foods
Taste North East
Taste of the West
Scotland Food & Drink
0131 335 0948