New Lower PriceChristmasNewFresh & ChilledFrozenBakeryFood CupboardTea, Coffee & Soft DrinksBeer, Wine & SpiritsDietary & LifestyleToiletries, Health & BeautyHouseholdBaby, Child & ParentKitchen, Dining & HomeWaitrose BrandsPetOrganic ShopEveryday ValueFresh & ChilledBakeryFood CupboardFrozenTea, Coffee & Soft DrinksBiscuits, Crisps & SnacksToiletries & HealthHouseholdPetChristmas DinnerMince Pies, Desserts, Pudding & CakeChristmas FavouritesParty FoodChocolate, Sweets & NutsAdvent CalendarsCards, Gifts & WrapChristmas Crackers & DecorationsChristmas CheeseboardWine, Fizz & DrinksChristmas Home BakingChristmas Breakfast & BrunchFresh, Chilled & BakeryDrinksFood CupboardHousehold & FamilyToiletries, Health & BeautyFree From & Specialist EatingFrozenNew for ChristmasFresh FruitFresh VegetablesIn Season Fruit & VegetablesFresh Salad & HerbsReady MealsFresh MeatFresh Chicken & PoultryChilled Fish & SeafoodMilk, Butter & EggsCheeseCooked Meats, Deli & DipsPies, Quiches & Savoury SnacksDessertsYogurtsEasy To Cook MealsFresh Pizza & Garlic BreadFresh Pasta & SaucesFresh SoupsChilled Juice, Smoothies & DrinksVegetarian FoodVeganFood To GoIce Cream, Frozen Yogurt & SorbetsFrozen Vegetables, Herbs & RiceFrozen Fish & SeafoodFrozen Meat & PoultryFrozen Chips & PotatoesFrozen Ready MealsFrozen DessertsFrozen Fruits & Smoothie MixesFrozen Bread, Croissants & PastryFrozen PizzaFrozen Snacks & Party FoodFrozen Vegetarian FoodFrozen VeganIce CubesChristmas BakeryBreadFresh BreadRolls, Bagels & ThinsBaguettes, Ciabatta & Continental BreadsWraps, Tortillas & Pitta BreadPart Baked Bread & RollsCakes & TartsBirthday & Celebration CakesDoughnuts, Muffins & CookiesCroissants, Brioche & PastriesCrumpets, Pancakes & WafflesTeacakes, Fruit Loaves & SconesBreakfast CerealCrisps, Snacks & NutsChocolate & SweetsBiscuits & CrackersTins, Cans & PacketsRice, Pasta & PulsesSugar & Home BakingJam, Honey & SpreadsDried Herbs, Oils & VinegarCondiments, Dressings & MarinadesJarred Goods, Pickles & OlivesDessertsCooking Sauces & Meal KitsTeaCoffeeHot Chocolate & MaltsWaterSquash & CordialsJuicesSports & Energy DrinksFunctional & Wellness DrinksKids & Lunchbox DrinksAdult Drinks & MixersFizzy DrinksWineChampagne & Sparkling WineBeerCiderSpirits & LiqueursTonic & MixersCocktailsAlcohol Free and Low Alcohol DrinksGiftsIce Cubes, Lemons & LimesGlassware & BarwareVeganFree FromVegetarianHealthy OptionsAlcohol Free and Low Alcohol DrinksKosherB CorpFairtradeFunctional & Wellness DrinksBath, Shower & SoapDental CareHair CarePharmacy & HealthFacial SkincareDeodorants & Body SpraysBody CareHealth & Beauty GiftingTissuesMen's ToiletriesShaving & Hair RemovalSensitive Bladder & IncontinenceNatural BeautyTights & SocksPeriod & Intimate CareLaundry & DetergentsToilet RollsCleaning CupboardDishwashingCling Film, Foils & Food StorageGeneral HouseholdKitchen RollsCandles & Air FreshenersBin BagsEco FriendlyTissuesLight BulbsWipes & ChangingNappies & Potty TrainingBathtime & ToiletriesMilk & FormulaBaby & Child ToysBaby & Child HealthcareWaitrose MiniBaby & Toddler FoodBottles & Breast Feeding AccessoriesBaby Toys, Clothing & LaundryChristmasCookwareDiningGlassware, Barware & Drinks PreparationHome AccessoriesBaking & PreservingFood PreparationOven Gloves, Aprons & Tea TowelsNewsagentsFresh Flowers & PlantsParty ShopBed LinenOutdoor & GardenBathroom Linen & AccessoriesElectricalsSewing, Clothes Care & RepairEssential Waitrose & PartnersNo.1 Waitrose & PartnersDuchy Organic Waitrose & PartnersCooks IngredientsThe Levantine TablePlantLivingJapan MenyuCatsDogsOther Animal FoodShop By BrandDuchyFresh & ChilledBakeryFrozenFood CupboardTea, Coffee & Soft DrinksBeer, Wine & SpiritsFree FromPet FoodBabyBeautyFruit, Veg & SaladChilled Meat & FishDairy & EggsFood CupboardBakery & DeliFrozenTea, Coffee & Soft DrinksHealth & BeautyPet & HouseholdGreeting CardsMenyuJapanese IngredientsSushi and BowlsJapanese Sake and BeerJapanese Desserts and Drinks
Roots of UNITY
the story behind The People’s Potato
The People’s Potato campaign was the creation of Megan, Zaina and Oswald, participants in the Create Not Hate project. Founded by Trevor Robinson OBE, Create Not Hate aims to help young people who are underrepresented in the creative industries unlock their potential.